Strategy Maps: Converting Intangible Assets Into Tangible Outcomes download free [PDF and Ebook] by Robert Steven Kaplan

Strategy Maps: Converting Intangible Assets Into Tangible Outcomes download free [PDF and Ebook] by Robert Steven Kaplan year 2004
  • Book name: Strategy Maps: Converting Intangible Assets Into Tangible Outcomes
  • Author: Robert Steven Kaplan
  • Release date: 2004/12/25
  • Publisher: HARVARD BUSINESS REVIEW PRESS
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9781591391340
  • Rating: 8.3 of 10
  • Votes: 305
  • Review by: Allen Gil
  • Review rating: 8.31 of 10
  • Review Date: 2018/10/23
  • Total pages: 480
  • Includes a PDF summary of 54 pages
  • Description or summary of the book: More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool-the 'strategy map'-that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible. Kaplan and Norton argue that the most critical aspect of strategy-implementing it in a way that ensures sustained value creation-depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes.The authors show how companies can use strategy maps to link those processes to desired outcomes; evaluate, measure, and improve the processes most critical to success; and target investments in human, informational, and organizational capital. Providing a visual 'aha!' for executives everywhere who can't figure out why their strategy isn't working, Strategy Maps is a blueprint any organization can follow to align processes, people, and information technology for superior performance.
  • Estimated reading time (average reader): 20H7M59S
  • Other categories, genre or collection: Investment & Securities, Business Strategy, Economic Forecasting, Finance
  • Available formats: TXT, HTMLZ, WORD, DOC, EPUB, OEB, PDF, DjVu. Compressed in TAR.BZ2, RAR, TGZ, ZIP
  • Download servers: FreakShare, 4Shared, Jirafeau, Dropbox, Torrent, Yandex.Disk
  • Format: Hardback
  • Approximate value: 39.95 USD
  • Dimensions: 161x242x40.64mm
  • Weight: 868g
  • Printed by: Not Available
  • Published in: Boston, MA, United States
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