Clear and to the Point: 8 Psychological Principles for Compelling Powerpoint Presentations download free [PDF and Ebook] by Stephen M. Kosslyn

Clear and to the Point: 8 Psychological Principles for Compelling Powerpoint Presentations download free [PDF and Ebook] by Stephen M. Kosslyn year 2007
  • Book name: Clear and to the Point: 8 Psychological Principles for Compelling Powerpoint Presentations
  • Author: Stephen M. Kosslyn
  • Release date: 2007/5/22
  • Publisher: OXFORD UNIVERSITY PRESS INC
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9780195320695
  • Rating: 7.26 of 10
  • Votes: 468
  • Review by: Deeann Kohl
  • Review rating: 9.24 of 10
  • Review Date: 2018/10/28
  • Total pages: 240
  • Includes a PDF summary of 23 pages
  • Description or summary of the book: Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people make and the simple ways tofix them. For example, never use underlining to emphasize a word, the line will cut off the bottom of letters that have descending lines (such as p and g), which interferes with the brain's ability to recognize text. Other tips include why you should state your conclusion at the beginning of apresentation, when to use a line graph versus a bar graph, and how to use color correctly. By following Kosslyn's principles, anyone will be able to produce a presentation that works!
  • Estimated reading time (average reader): 13H20M
  • Other categories, genre or collection: Occupational & Industrial Psychology, Cognition & Cognitive Psychology, Perception, Psychology, Business Communication & Presentation, PowerPoint, Graphical & Digital Media Applications, Presentation Graphics Software
  • Available formats: TCR, TCR, LIT, DOC, WORD, TXT, EPUB, PDF. Compressed in RAR, CPIO, AZW, ZIP
  • Download servers: BitShare, Uploaded, Zippyshare, FreakShare, MEGA
  • Format: Paperback
  • Approximate value: 31.82 USD
  • Dimensions: 180x255x20mm
  • Weight: 533g
  • Printed by: Not Available
  • Published in: New York, United States
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