The Copywriting Sourcebook: How to Write Better Copy, Faster - for Everything From ads to Websites download free [PDF and Ebook] by Andy Maslen

The Copywriting Sourcebook: How to Write Better Copy, Faster - for Everything From ads to Websites download free [PDF and Ebook] by Andy Maslen year 2010
  • Book name: The Copywriting Sourcebook: How to Write Better Copy, Faster - for Everything From ads to Websites
  • Author: Andy Maslen
  • Release date: 2010/12/22
  • Publisher: MARSHALL CAVENDISH
  • Language: English
  • Genre or Collection: Business, Finance and Law
  • ISBN: 9780462099743
  • Rating: 10 of 10
  • Votes: 352
  • Review by: Haley Mcdowell
  • Review rating: 7.89 of 10
  • Review Date: 2018/11/4
  • Total pages: 224
  • Includes a PDF summary of 17 pages
  • Description or summary of the book: It's OK knowing the theory, but when it's 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut.This book takes the grind out of planning and writing almost any type of copy by providing step-by-step advice on the best layouts, approaches and styles to suit everything from an email subject line to recruitment ad, direct mail letter or website. Prepared by one of the best copywriters in the B2B sector, this book also provides the reader with templates for 13 of the most common copywriting tasks for maximum effectiveness and speed.
  • Estimated reading time (average reader): 13H52M32S
  • Other categories, genre or collection: Advertising, Sales & Marketing, Writing & Editing Guides
  • Available formats: TXT, DOC, WORD, JPEG, TCR, DOCX, EPUB, PDF. Compressed in TAR.LZO, LHA, TAR.BZ, RAR, ZIP
  • Download servers: Mediafire, Google Drive, Openload, Hotfile, Torrent, RARBG, Krakenfiles, Uploaded, Microsoft OneDrive, MEGA
  • Format: Paperback
  • Approximate value: 17.35 USD
  • Dimensions: 168x209x27mm
  • Weight: 312g
  • Printed by: Not Available
  • Published in: London, United Kingdom
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